Building a Better World
“Built for a Better World” reveals the story of Seventh Generation, the company that reimagined what business can stand for. Jeffrey Hollender shows how leadership guided by purpose can drive lasting change for business, humanity, and the planet.
40+ Years
In Sustainable Business
Co-founder
of Seventh Generation
Author
Purpose-Driven Leader
About Jeffrey Hollender
JEFFREY HOLLENDER is co-founder and former CEO of Seventh Generation, which he built into a leading natural product brand known for its authenticity, transparency, and progressive business practices. Seventh Generation was sold to Unilever in 2016, Hollender remains on the Board of Directors. Hollender is also the founder and former CEO of Sustain Natural, that developed and marketed sustainable feminine care products for women.
In addition, he is an Adjunct Professor of sustainability and social entrepreneurship at the Stern Business School, New York University and a mentor as the Executive in Residence at Stern. Hollender also serves as a mentor to numerous small business and business school students through SKU and Unreasonable.
The Story Behind the Movement
Go behind the scenes of Seventh Generation, the company that helped pioneer the sustainable business movement. In Built for a Better World, Jeffrey Hollender reveals his personal and professional journey the struggles, triumphs, and values that shaped a new way of doing business.
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